Understanding Your Customer by Asking Good Sales Questions - A Sales Training Video by Dave Kahle

Asking Questions To Understand Your Customer

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(Available in either VHS or DVD format.)

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One of the largest, most important parts of today's sales and service process is accomplished when salespeople understand the customer. A strategically planned and executed question will give your people the edge they need to master this technique.

This program shows participants why an answer is not always the point of a question. Participants will learn the principles behind questions, as well as a process for preparing and using them to their advantage. These techniques will elevate the salesperson to a new level of success.

Program Contains:

customized note pads a facilitator's guide an audio cassette of the video one 25 to 30 minute video tape
15 participants guides, containing application exercises designed to help participants apply the video to their jobs.


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