Q&A for Sales People: Selling Commodities (QA-S-3)

Q&A for Sales People: Selling Commodities (QA-S-3)

Question: “How do you provide a solution when selling a commodity?” Answer: Great question.  On the surface, it seems almost like a contradiction in terms – “If it’s a commodity, how can it be a solution?” Before I begin, let me suggest you go to my website and read...
Your Most Powerful Sales Tool

Your Most Powerful Sales Tool

Did you enjoy what you had for dinner last night? You are probably wondering what that question has to do with sales.  Bear with me a moment, and answer the question. Now, pause a moment, and think about what you did when you read that question.  Your mind probably...