[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/16097009/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/827402/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen]
We are all familiar with the Pareto principle, which, when applied to the world of sales, says that 80% of the business comes from 20% of the customers. As a general rule, that 80/20 rule is accurate in lots of different situations. Whenever there is a large group producing something, 20% of the people produce 80% of the results.
The “Five Percent Principle” states that five percent of the people produce 50% of the outcome. It can become a powerful marketing principle in your business.
