by Kahle Wisdom | Sep 11, 2017 | Leadership-Entrepreneurs & Executives, Leadership-Sales Management, Christian-Leadership
One of the biggest decisions a business makes is the decision on which market segment to focus. ‘Market segment’ is the term that describes a group of suspects and prospects who have something in common. For example, if you are a mechanic with an auto repair shop, you...
by Kahle Wisdom | Sep 11, 2017 | Leadership-Entrepreneurs & Executives, Leadership-Sales Management, Christian-Leadership
There are, in the world of sales and sales systems, certain practices that have such an enormous impact on the company and the market that they are in a special class of activities that call for executive involvement at the highest levels. One of that handful of...
by Kahle Wisdom | Sep 7, 2017 | Christian-Kingdom issues, Christian-Leadership
(This is the fourth in a series on mistaken beliefs and false paradigms that hinder us from developing our businesses to their full potential. See the others in the series here.) For much of my Christian life, I’ve struggled with a difficult and painful image...
by Kahle Wisdom | Aug 10, 2017 | Leadership-Entrepreneurs & Executives, Leadership-Sales Force, Leadership-Sales Management, Christian-Leadership
Question: The thing that distinguishes us from our competition is service. How do I make service more tangible to our customer? Answer: This is a great question because it is so common. Let’s put it into perspective. Believe it or not, almost every company I deal...
by Kahle Wisdom | Aug 7, 2017 | Christian-Kingdom issues, Christian-Leadership
Almost every Christian business owner, salesperson and executive has a firm grasp on the idea of stewardship – that everything in this world including our businesses, belongs to God, and we are just temporary stewards of it. “Everything,” of course, means everything –...
by Kahle Wisdom | Jul 24, 2017 | Leadership-Sales Management, Christian-Leadership
“Our business should make money so that we can give it away” – that’s the message our contemporary culture teaches us. Those of us who look for a higher purpose for our business find that message easy to accept. We see that message reinforced by a variety of different...
