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Take Your Sales Performance Up a Notch
Salespeople have always had a tough job. It just got tougher.
In the last five years, selling has become unimaginably
complex. Products are born and die within six months.
Customers demand personalized attention. Service is critical
to some, while price is the key factor for others. And then
there's the Internet--how's a salesperson supposed to compete
with that?
It seems salespeople need to possess important competencies (groups of sales skills) by being many different things to many
different markets. This new book addresses this issue, and
shows salespeople how they can adopt six different sales skills
(a.k.a. "hats") for different selling situations. Based on
the concept of "critical thinking," this powerful book
provides salespeople with a comprehensive system for using
just the right thought-strategy for each circumstance.
Readers get detailed information on how to best utilize these sales skills and "wear" each of
the six hats:
1. Astute Planner
2. Trusted Friend
3. Effective Consultant
4. Skillful Influencer
5. Adept Human Resource Manager
6. Master Learner.
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